About the Company

Our client is a global leader in liquidity and institutional trading technology for the crypto and FX industries. For over a decade, they have been delivering advanced B2B solutions that power brokers, exchanges, hedge funds, and asset managers worldwide — helping them scale faster while keeping infrastructure lean and resilient.

Responsibilities

Prospecting & Lead Generation

• Conduct thorough market research and identify potential clients within target industries.

• Develop and execute targeted outbound sales campaigns, including cold calling, email outreach, and networking.

• Leverage online research tools and social media platforms to identify and qualify leads.

• Build and maintain a robust pipeline of qualified leads.

Sales Funnel Management

• Focus on qualifying leads effectively to ensure they are a good fit for the company's solutions and have the potential for a successful long-term relationship.

• Analyze customer needs and tailor product presentations accordingly.

• Clearly articulate the unique value proposition of the company's solutions to potential clients, emphasizing the competitive advantages and how they address specific customer pain points.

• Conduct effective product demonstrations and presentations to showcase the value proposition of the company's solutions.

• Negotiate and close deals, ensuring mutually beneficial agreements are reached.

Market & Competitive Analysis

• Stay abreast of industry trends, competitor activities, and market dynamics.

• Gather market intelligence and customer feedback to inform product development and sales strategies.

Reporting & Analysis

• Analyze sales data to identify trends, track key performance indicators (KPIs), prepare reports, and develop accurate sales forecasts to drive continuous improvement.

• Closely monitor key sales metrics, such as conversion rates, pipeline coverage, and win rates, to ensure achievement of quarterly and annual sales targets.

Administrative Duties

• Maintain accurate records of all sales activities in our CRM system, Salesforce.

• Assist in preparing proposals, contracts, and other sales-related documentation.

• Assist in the gathering of client documentation for KYC.

Obligatory

• Proven track record in B2B sales, experience with Liquidity required.

• Strong understanding of the financial markets and trading technologies.

• Excellent communication and presentation skills.

• Ability to build rapport and trust with clients.

• Strong negotiation and closing skills.

• Proficiency in CRM tools and sales methodologies.

• Self-motivated and results-oriented.

• Arabic perfect and English Speaking.